Some Sevit, substantial PR effect due to ‘Avengers: Age of Ultron’ (2015.04.30)
As the movie
Out of the Korean location places of Avengers such as Gangnam Daero, Mapo Bridge and Sangam Nurikkum Square, Some Sevit appeared as the laboratory of Dr. Cho played by Korean actress Soohyun and was used as the core place of the story.
In particular, along with the beautiful scenery of Han River, the panorama of the 3 islands with Some Chaevit, Some Solvit and the biggest island Some Gavit at the center was described as a high tech research base and attracted viewers’ attention
As this movies raises the expectation of Some Sevit, it is turning to a Must See Place for tourists. After release of this movie, Some Sevit is enjoying ‘Avengers Boom’ including that daily visitors who were in the range of 2,000~4,000 weekdays increase up to 10 thousand in maximum over the weekends.
Various events are being held at Some Sevit with the movie release. From the past April 24th to 26th, Some Yevit which is the Media Art Gallery of Some Sevit showed the Ironman’s real size model, ‘Hulk Buster’ jointly with Lotte Department Store and the Avengers official toy distributor 플러컬렉스, and attracted huge attention of spectators. Hulk Buster is one of the newest models of the Ironmen movie, and this was its debut in Korea.
With this, the buffet restaurant Chavit Cuisine and the Italian restaurant Ola! in Some Sevit are in event which gives 10% discount for those who show their movie tickets until med June.
Some Sevit Facebook (www.facebook.com/somesevit) will also hold the ‘Let’s find Some Sevit in the movie’ event.
Representative Director of Some Sevit, Jang Hyeong-ok said, “I am so pleased that Some Sevit can come closer to citizens and tourists thanks to Avengers,” and “We will make Some Sevit an international attraction loved by both Koreans and foreigners and a waterside cultural space where you can recall joyful memory like Avengers
