- To improve brand images in North American market
The Technical Yarn PU participated in the IFAI (Industrial Fabric Association International) USA 2006, the largest scale industrial textile exhibition in North America, for three days from October 31st. The PU's participation in the event, which was aimed at boosting overseas marketing in North America, is expected to serve as a stepping stone to enhance the Company's brand image, as companies based in the North American region attended the event en mass. The PU used the occasion to discover new buyers of nylon 66 and PVA, and to gather momentum to advance into the North American market.
