The test-drive marathon and other events celebrate Children’s Day
Hyosung Toyota’s Seocho Showroom threw a seven-day test-drive event to promote its entire lineup of Toyota cars. The “test-drive marathon” was offered alongside various complimentary programs, such as caricature drawing and Tarot reading, in celebration of Korea’s Children’s Day. Programs themed after children were also provided. Adding to the excitement created by the test drive was the complimentary gifts that were presented to all customers who had booked a test drive in advance.
For those who had showed up for the event bringing their children to celebrate the holiday, the Showroom offered fun, hands-on programs including block-building and natural soap-making classes.
