Hyosung, took part in the Outdoor Retailer Inter Market (hereinafter refered as the “OR show”) held in Salt Lake City of the U.S. from January 10th to 12th.
The Nylon Polyester Yarn PU introduced broad lines of high-functional nylon and polyester yarn. Aeroheat is a heat generating polyester that emits thermal energy by absorbing light with mineral substances, applicable for winter clothing such as fleeces and leggings. Aqua-X is a nylon yarn suitable for outdoor activities in summer as it effectively absorbs heat and blocks UV rays.
Robic, is a strong, durable and wear resistant textile yarn applied to diverse ranges including bags, working clothes and machine sewing yarn.
The Spandex PU attracted spectators by exhibiting composite fabrics with mixtures of nylon and polyester yarn and spandex yarn. Mixtures of Creora Fresh, an odor neutralizing spandex, and Aqua-X were displayed along with mixtures of Aerowarm, a heat insulation fabric with superior sweat absorption and drying, and Creora® Powerfit.
For the second consecutive year, Hyosung opened a joint booth with Eunsung Tex, Donghwa Textile and Silver Tex, to realize the value of shared growth by supporting promotion and sales of its partners. Meetings with global sportswear brands, including NIKE & Reebook were held for wide conversations related to product development. After the convention, representatives who attended the show visited major brands such as Victoria Secret, for marketing purposes, to expand the economic territory.
The OR show, in its 31st anniversary, is held twice each year, in winter and summer, and is recognized as one of the three major outdoor conventions along with ISPO Munich and European Outdoor Trade Fair, Germany.